It is always easier to humour kids, no matter how spectacular or unrealistic their ideas might be when they are younger. As they get older the expectation is that there needs to be a more grounded and realistic thought process that they take on, especially as they get closer to dedicating time to their passions. …
Tag: niche
New Fathers: An Overlooked Niche
As a new father (for the second time that is ) I’m actually shocked that with the quickly growing trend of more involved fathers and stay at home dads, the marketing and baby product industry hasn’t caught up! This niche of isolated and overlooked new fathers hasn’t been filled yet and honestly it’s beyond me. …